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Research Report

June 2014

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Keller Center Research Report - June 2014 (857.57 KB)
Managing Consumer Resistance to Internet-Based Services
Hughes, Tim; Webber, Don J.; Patsiotis, Athanasios G.

Internet-based applications are very commonplace within business and personal contexts. Online banking, chat-based customer service, and shopping are just some of the e-functions that permeate our day-to-day lives. Some consumers, though, show great resistance...

Management, Technology, Customer Relations
Is Work-Family Balance Possible?
Carlson, Dawn S.; Kacmar, K. Michele; Grzywacz, Joseph G.; Tepper, Bennett; Whitten, Dwayne

Do you have a balanced work and family life? For many, this question is difficult to answer because the definition of “balance” varies. Regardless of the definition, it is clear that the demands of work can impact an individual’s...

Management, Marketing and Sales, Customer Relations
Attracting Talent from University Sales Programs to Grow Your Real Estate Agency
Sojka, Jane Z.; West, Vicki; Dixon, Andrea; Pullins, Ellen Bolman; Agnihotri, Raj; Bonney, Leff; Erffmeyer, Robert

When looking to add new agents to your agency, finding individuals who can add value immediately is important. Additionally, finding the right person who will fit your job and your agency will increase the probability of...

Management, Marketing and Sales
INSIDER: Sales and Marketing the Six Sigma Way
Ashton, Natasha

Efficiency, process improvement, and value creation are not just buzzwords in today’s business world; they have become the foundation for real, sustainable competitive advantage. However, the path to achieving or improving upon these fundamental concepts is not always clear...

Management, Marketing and Sales, Customer Relations, Insider
Unmasking the High-Performing Salesperson
Fournier, Christophe

This article is written to help “unmask” the qualities of high-performing salespeople in the context of task and time management preferences to help managers and agents achieve the greatest business outcomes. Understanding an agent’s task and time preferences can help increase...

Management, Marketing and Sales
INSIDER: The Ambivert Advantage
Justice, Clint

Are extraverts are the best candidates for sales positions? Despite the proliferation of this assumption in numerous sales organizations, studies have shown that there is a weak and inconsistent relationship between extraversion and sales performance. In fact, recent studies indicate that...

Management, Marketing and Sales, Customer Relations, Insider
INSIDER: Changing the Sales Conversation
Monaghan, Susan

Previously, providing information was a key way that salespeople created value for clients. Now, sales professionals must adapt the value creation process to address changing client needs by...

Marketing and Sales, Customer Relations, Insider

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