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Articles by Schroeder, Curtis

Extraordinary Results Require ONE Thing
Schroeder, Curtis

Curtis Schroeder, MBA Candidate - Associate Editor, Keller Center Research ReportAchieving extraordinary results and happiness is simple. In fact, each of our personal and professional ambitions should point back to ONE question...

Management, Marketing and Sales
INSIDER: How Technology is Changing the Sales Environment
Schroeder, Curtis; Christie, Jacob; Thé, Dennis; Tarro, Mark; Dixon, Andrea

In a recent issue of the Journal of Personal Selling and Sales Management, four scholars report on a research initiative involving sales practitioners in the United States and the United Kingdom. Exploring the role of technology and social media in the selling process, the authors identify six major themes of interest to the academic community: connectivity, relationships, selling tools, generational, global, and sales/marketing interface.

Social Media, Technology, Customer Relations, Insider
INSIDER: Make Your Voice Heard - Make Your Marketing Relevant
Schroeder, Curtis

Imagine the 60-foot-long boat of the U.S. women's national rowing team cutting across a crystal-clear lake in a heated 2,000-meter race. As the team synchronously rows their ...

Management, Insider
INSIDER: Rainmaking Conversations
Schroeder, Curtis

How have you set yourself apart from other agents in your market? Consumers have many options to consider when selecting a real estate agent. Experience level, services offered ...

Marketing and Sales, Insider

Keller Center for Research

Hankamer School of Business

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