Contributors
Articles by Lai-Bennejean, Christine
Haas, Alexander; Rangarajan, Deva; Bowen, Melanie; Lai-Bennejean, Christine
Social media has become a core component of communication within our society, and as social media has positively impacted personal life, it has also positively impacted business. Our study focuses specifically on the relationship between social media usage, key selling tasks, salesperson performance, and peer social media usage as a relationship moderator.
